Social Intelligence, The New Science of Human Relationships, by Daniel Goleman was interesting as it takes human relationships and focuses on the brainwaves that make these happen (or in the cases of Narcissists, not happen). I guess I was attracted to this book because I felt that social intelligence and being able to read people you are negotiating with, might be helpful. Much of it was technical, and sometimes it seemed a bit redundant and not always connected (I think one reviewer on amazon wrote how it seemed like each chapter was written by a different grad student). One section I found interesting was the focus on Narcissists whose lack of empathy makes it difficult for them to connect with others. He points to a sliding scale for Narcissists which at the dark end includes psychopathic serial killers. Scary stuff!
The Bottom Line: Not as helpful as I would have thought for business, but recommended for psychology majors.
Addendum: I may have underestimated the role that empathy can play in the business plan of a successful entrepreneur. See Kabul Beauty School Top Shelf review.
This entry was posted on Sunday, July 15th, 2007 at 2:21 pm and is filed under Nonfiction. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.Leave a Reply












